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Greetings and welcome to the vibrant world of Amazon ads! As a leading Amazon Consultancy Agency we are here to help you understand the capabilities of Amazon’s PPC (Pay-Per-Click) ads. This blog discusses the different advertising campaigns on Amazon and gives tips on how to use them to increase your visibility and sales in Europe. […]

Have fun viewing our latest blog post, which is written by your trusted Amazon Consultancy Agency. It is our goal to help your business grow on Amazon, and understanding and implementing bidding strategies within Amazon’s PPC (Pay-Per-Click) model is an essential part of this goal. Let’s explore the world of Amazon bids and discover how they can change your advertising campaigns.

As an Amazon Consultancy Agency, we focus on increasing the presence of companies on Amazon. Understanding the wide range of terms and abbreviations is essential for success in Amazon’s advertising world. This blog post covers important terms such as CPC, ACOS, CTR, bids, conversion rates, ROAS and impressions.